BEAR LAKE RESERVE

JOB DESCRIPTION

DIRECTOR OF GOLF/GOLF PROFESSIONAL

The next Director of Golf at Bear Lake Reserve will be a dynamic, service-driven leader who not only executes day-to-day operations at the highest level but also embodies and champions Bear Lake Reserves golf culture through integrity, innovation, and genuine human connection. With a hospitality-first mindset, strong industry relationships, and a deep love for golf, nature, and people, this individual will be committed to elevating the member experience. Visibility, member engagement, and authentic enjoyment of building member relationships are important responsibilities for the new Director of Golf. The ability to relate to fellow team members, club leadership, and committees in a professional, respectful, and diplomatic manner is desired.

This role offers a highly energized, upbeat PGA/LPGA professional the opportunity to join a growing leadership team and work alongside dedicated department heads and staff who are passionate about delivering excellence.

Bear Lake Reserve is a gated home owner community located in the mountains of western North Carolina. The property hosts 210 member families and lodging guests. In addition to a beautiful club house, pool, racquet sports and marina there is a spectacular 9-hole course, designed by Jack Nicklaus, high elevation in the Smoky Mountains.  The Dir of Golf will work alongside a very talented long-term golf superintendent, with all the necessary equipment to keep the course in great condition.  Semi-private golf course, home of Western Carolina University golf team. The facility host a putting green and driving range along with a fleet of gas-powered golf carts with indoor storage capabilities.

 The position is seasonal from April 1 – October 31 each year.

 Duties include, but are not limited to:

Key Responsibilities

Golf Operations Management:

• Oversee all aspects of golf operations, including reservations, starting times, and pace of play.
• Manage the golf car fleet, ensuring proper maintenance and recordkeeping.
• Develop and implement tournament programs, group outings, and leagues for various 

customer segments.

• Administer the Rules of Golf and provide education to staff and members
• Manage, hire and train seasonal staff (2-3 golf shop/carty attendants)
• Works with the club’s volunteer golf committees.
• Assist marketing team with promotion of tee times, events & tournaments, clinics & lessons, and merchandise.

       Customer Service:

• Deliver outstanding service to members and guests, ensuring a positive and memorable golfing experience.
• Handle inquiries, concerns, and complaints professionally and courteously. 
• Build and maintain strong relationships with members & guests to foster community and loyalty

      Instruction and Player Development:

• Provide golf instruction to players of all skill levels, including individual lessons and

group clinics.

• Develop and oversee player development programs to enhance skills and attract new players.

 Retail Management:

• Manage the pro shop, including inventory control, rental equipment and sales.
• Supervise and train staff to maximize sales opportunities and ensure a well-organized retail environment.
• Work in conjunction with club merchandisers on suggested brands & styles.

Administrative Duties:

• Prepare budgets and operating plans for golf operations, identifying opportunities to 

increase revenue and reduce costs.

• Collaborate with the Golf Course Superintendent to maintain the course's playability and aesthetics. 
• Attend weekly management meetings and leadership training sessions.

 Reports to the COO/General Manager.

 Salary Range: $55,000-$65,000 per season, plus lesson income.

 This is a seasonal position. April 1- October 31.

To Apply:

Please forward a resume and cover letter not later than February 23, 2026.

Susan Schenkel

CCO/General Manager

Bear Lake Reserve

Tuckasegee, NC

Susan@bearlakereserve.com